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Privacy Policy

Last updated:Β 25th April 2026

1. Who We Are

This website is operated by Next Steps for Business.

If you have any questions about this policy or how your data is used, you can contact us at:
[email protected]

2. What Data We Collect

We may collect and process the following information:

  • Personal details (such as name and email address) when you sign up for resources or contact us
  • Usage data (such as pages visited, time spent on site, and interactions)
  • Technical data (such as IP address, browser type, and device information)

3. How We Collect Your Data

We collect data when you:

  • Fill in forms on our website
  • Download resources
  • Interact with our content
  • Use or browse our website (via cookies and tracking technologies)

4. How We Use Your Data

We use your data to:

  • Provide and deliver resources and services
  • Communicate with you
  • Improve our website and content
  • Understand how users interact with our site
  • Support marketing and advertising activities

5. Marketing & Tracking Technologies

We use a range of tracking technologies to understand how users interact with our website, improve our services, and support our marketing activities.

These may include:

  • Meta Pixel (Facebook & Instagram)
  • Conversions API (server-side tracking via Meta)
  • Google Analytics (GA4)
  • TikTok Pixel
  • CookieYes (cookie consent management platform)

These tools may collect information such as:

  • Pages visited
  • Time spent on pages
  • Actions taken (such as clicks, downloads, and purchases)
  • Device, browser, and technical information
  • Approximate location data

This data helps us to:

  • Analyse website performance
  • Improve user experience
  • Measure the effectiveness of our content and marketing
  • Deliver relevant advertising where appropriate

We only use non-essential cookies and tracking technologies where you have given your consent via our cookie banner.

6. Third-Party Services

We use trusted third-party providers to operate our website, deliver our services, and support analytics and marketing activities.

These may include:

  • Kajabi – website hosting, course delivery, landing pages, and email communications
  • Meta Platforms (Facebook & Instagram) – analytics, advertising, and tracking technologies
  • Google (Google Analytics) – website analytics and user behaviour tracking
  • TikTok – analytics and advertising tracking technologies
  • CookieYes – cookie consent and compliance management

These providers may process your personal data on our behalf or as independent data controllers, depending on the service.

We take reasonable steps to ensure that any third-party services we use handle your data securely and in accordance with applicable data protection laws.

7. Cookies

Our website uses cookies to:

  • Ensure the website functions properly
  • Analyse usage and performance
  • Support marketing and advertising

You can manage or withdraw your consent at any time via the cookie banner.

Some pages on this website may include embedded content (for example, videos from YouTube).

Embedded content behaves in the same way as if you had visited the external website directly.

These websites may collect data about you, use cookies, and monitor your interaction with that content, particularly if you are logged into those services.

8. Data Retention

We only keep your personal data for as long as necessary to fulfil the purposes outlined in this policy, or as required by law.

9. Your Rights

Under UK data protection law, you have the right to:

  • Access the personal data we hold about you
  • Request correction of inaccurate data
  • Request deletion of your data
  • Object to or restrict processing
  • Withdraw consent at any time

To exercise any of these rights, please contact us using the details above.

10.Β Legal Basis for Processing

We process your personal data under the following lawful bases:

  • Consent – where you have given clear permission (e.g. accepting cookies, subscribing to emails)
  • Legitimate interests – to operate, improve, and grow our business, provided this does not override your rights
  • Legal obligations – where we are required to comply with the law

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page.